Basti Artadi of Wolfgang
It was a rainy night on December 8th. Although I didn’t get to attend the press conference of Yahoo for the Y! Rocks because of work, I still managed to go to the concert at the SM Mall of Asia concert grounds. I needed a break from work and going to gigs is one of my stress relievers.
This is the first time that Yahoo held simultaneous concerts in Cebu and Davao for Yahoo Rocks. As an avid supporter of local artists, I appreciate this kind of support that is being given by Yahoo. Let’s admit it, gone are the hey days of bands during the 90’s. Sorry, I am being biased here but at that time, Pinoy bands were the mainstream and major recording labels were signing them, creating hits one after the other. But now, times have changed. Pinoy bands still exist, only a few of them in the mainstream and more are going independent. In this digital age, independent bands market themselves through online media – I guess one of the easiest and the cheapest form of marketing. The good thing is that Yahoo, one of the biggest online organizations, help promote Filipino music. It also helped that we have Yahoo Philippines which focuses everything about our country. Continue reading “Yahoo! for Pinoy Music”